LinkedIn Application Count

by
Rachel Farrell (Francis)

Don’t Let the Applicant Count Hold You Back...Scrolling through LinkedIn® job postings and seeing “100+ applicants” can be intimidating. But that number does not necessarily mean what it implies - and it certainly should not discourage you from applying.

The LinkedIn® "applicant count" can include individuals who have not tailored their applications, do not meet the core qualifications, are not based in the state or country, are the company’s competition/recruiters mapping out the market/searching for intel or are simply testing the waters.

It is not a reflection of how competitive the role is; it is often an inflated figure of clicks, incomplete submissions or even people exploring without genuine intent.

Focus on your value instead of an irrelevant number:

✅ Quality > Quantity Recruiters prioritise candidates who align with the role, not just those who apply quickly. A strong, personalised application can make you stand out in any pool.

✅ You’re Competing with the Job, Not the Number. Your focus should be on matching your skills, experience and relevant keywords to the job description - not on how many others have clicked "Apply."

✅ Opportunities Are About Fit, Not FiguresCompanies want the right person for the role – hiring the wrong person is a costly mistake. A thoughtful, well-matched candidate is always more valuable.

✅ Your Application May Open Other DoorsKeep in mind that once you apply for a position on LinkedIn®, your details should be stored on that company’s database. If your experience etc has relevance for the organisation, the recruitment specialist may find your profile is a fit for another active position and reach out to discuss.

Do not let a number on a screen shake your confidence.

The LinkedIn® applicant count should not affect your worth or chances. Your experience, skills and effort matter far more. Tailor your application and show why you are the best fit.

Are you ready to take your next step?